Pat your steak dry with paper towels. Moisture is the enemy of a good crust, which is tragic but mostly true.
Preheat your grill or skillet to high heat. You want that sear to kiss the surface, not learn to be shy.
Mix the rub in a small bowl until it’s evenly combined. Confidence in your spices is contagious.
Generously apply the rub to both sides of the steak. Don’t be shy—let it cling like a proud sponsor.
Let the steak rest with the rub for 15–30 minutes if you can. It’s optional, but the extra moment pays off.
Grill to desired doneness, flipping once for a crisp crust. Use a thermometer if you’re cautious—130°F for medium-rare is a sweet spot.
Rest for 5–10 minutes before slicing. Juices settle; flavor stays put in the meat, not on your cutting board.